Category: Blog

The Hidden Dangers of 1,3 Butanediol | Why goBHB Is the Only Ketone That Works

Why 1,3-Butanediol Might Be Doing You More Harm Than Good — And Why goBHB® Is the Only Ketone That Actually Works

By: Marc Lobliner, IFBB Pro

Let’s cut through the hype.

You’ve probably seen ketone supplements all over your feed, with companies promising more energy, mental clarity, fat loss, and athletic performance. And yeah, ketones can be powerful. But not all ketones are created equal — and some of the stuff being pushed today could actually hurt you in the long run. I’m talking specifically about 1,3-butanediol.

What is 1,3-Butanediol, and Why Are People Using It?

1,3-butanediol (BDO) is a synthetic alcohol compound that your liver can convert into beta-hydroxybutyrate (BHB), one of the main ketones your body uses during ketosis.

On the surface, it sounds good. A shortcut to ketones without changing your diet? But here’s the problem — BDO isn’t a ketone. It’s a precursor that your liver has to process, and that process can be messy, inefficient, and potentially dangerous.

The Research is Clear: Long-Term 1,3-Butanediol Use Can Be Toxic

Animal studies show that high doses of 1,3-butanediol — around 20% concentration in water — can cause metabolic acidosis. That’s a condition where your blood becomes too acidic, which can be seriously harmful. On top of that, researchers found signs of liver stress: sinusoidal dilation, abnormal liver weight, and disrupted organ function

(Soto et al., 2022 – Nutrients).

Even at lower doses (5–10%), it didn’t significantly elevate BHB levels. So now you’re taking something that either doesn’t work — or works at a dose that wrecks your liver. That’s a no-go.

You Might Feel Something… But It’s Not Ketosis

Some users report a buzz, dizziness, or even mild euphoria after taking BDO. That’s not enhanced cognition or focus — that’s the alcohol-like effects of the compound. Because let’s not forget: 1,3-butanediol is a diol alcohol. It’s structurally more similar to antifreeze than actual ketones.

In a 2023 study, people taking it reported nausea and dizziness, especially when the dose wasn’t split into smaller portions

(Smith et al., 2023 – Frontiers in Physiology).

And Let’s Be Honest… It Tastes Like Trash

Forget what the label says. No amount of sweeteners or flavor masking can hide the fact that 1,3-butanediol tastes awful. It’s been described as bitter, oily, and metallic — almost like nail polish remover with a dash of syrup.

Taste might not seem like the biggest issue, but if you have to choke it down every time, you’re not going to stay consistent. And if the only way to make it “palatable” is by burying it under a ton of artificial junk, what’s the point?

goBHB®, on the other hand, is actually easy to flavor — and you can take it consistently without gagging.

Here’s the Truth: goBHB® Is the Only Real Ketone Supplement Worth Taking

goBHB® is actual beta-hydroxybutyrate — the real ketone your body uses. It’s not a precursor. It doesn’t need to be processed by your liver. Your body absorbs and uses it immediately.

Research shows that goBHB®:

• Raises blood ketone levels rapidly and consistently

(Ratelle et al., 2021 – Journal of the International Society of Sports Nutrition)

• Improves mental focus and clarity

• Reduces perceived exertion during workouts

• Supports blood sugar and metabolic health

It’s safe, it works fast, and it’s been studied in both adults and adolescents. No liver stress. No acid buildup. No alcohol-like side effects.

So Why Are Companies Still Pushing 1,3-Butanediol?

Because it’s cheaper and because they pay people to talk about it – that’s it.

You’re paying for that shortcut with your health — and your taste buds. That’s not acceptable.

When I create a supplement — whether it’s protein, creatine, or ketones — I only use ingredients I’d give to my family. I trust goBHB® because it works. It’s safe. And it’s what the research supports.

Final Take

If you want real ketone energy without the risk, go with goBHB®. It’s the only exogenous ketone that delivers what it promises — clean energy, sharper focus, and real results without the nasty side effects, liver toxicity, or disgusting taste.

1,3-butanediol? Leave it where it belongs — in a chemistry lab.

Sources:

1. Soto, J. et al. (2022). Chronic Ketone Supplementation with 1,3-Butanediol Alters Hepatic Gene Expression and Metabolite Profiles in Mice. Nutrients, 14(12), 2485.

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC9164310

2. Smith, C. et al. (2023). Effects of Dosing Strategy on Tolerance and Ketosis from Exogenous Ketone Diols in Humans. Frontiers in Physiology, 14.

https://www.frontiersin.org/articles/10.3389/fphys.2023.1195702/full

3. Ratelle, J. et al. (2021). Safety and Tolerability of Ketone Supplementation in Healthy Adolescents. Journal of the International Society of Sports Nutrition, 18(1), 1–13.

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8000900

The Dual Fuel Effect: Ketones and Carbs Together for Peak Performance

By Marc Lobliner, IFBB Pro

When most people hear “goBHB,” they immediately think “keto.”

And sure, beta-hydroxybutyrate (BHB) is a ketone body that supports ketosis. But let me let you in on a little secret: you don’t need to be keto to benefit from goBHB. In fact, those who follow a carbohydrate-inclusive diet might actually see even greater performance and recovery benefits thanks to what I call the “dual fuel advantage.”

Let’s break this down with science, real-world application, and the brutal honesty you expect from me.

The dual fuel advantage: glucose + ketones

Glucose is your fast-acting fuel. It gives you that “go now” energy. Ketones, especially BHB, are your long-burn, high-efficiency fuel. Now imagine you’re getting the quick power of glucose and the sustained energy of BHB at the same time. That’s like running a hybrid engine that switches between turbo and endurance mode on demand.

This isn’t just bro-science. BHB generates more energy per unit than glucose. In fact:

1 molecule of BHB yields 279 kcal, while glucose yields only 248 kcal.
1g of ketone (fat-derived) generates 2.5x more ATP than 1g of carbohydrate.

So whether you’re doing intense resistance training, endurance work, or daily physical output, BHB enhances performance regardless of your diet.

Not just fuel: what the science says

1. reduced oxidative stress

Intense training increases reactive oxygen species (ROS), which damage tissue and slow recovery. BHB actively reduces oxidative stress by boosting your internal antioxidant defenses.

“Ketone bodies, stress response, and redox homeostasis” – Redox Biology (2020)

2. enhanced mitochondrial function

Your mitochondria are your cellular engines. Studies show BHB enhances mitochondrial efficiency and even promotes mitochondrial biogenesis (creating more energy-producing organelles).

“Ketogenic diet decreases oxidative stress and improves mitochondrial respiratory complex activity” – Journal of Neurotrauma (2015)

3. decreased inflammation

Acute inflammation post-exercise is normal. Chronic inflammation? That’s a performance killer. BHB helps dial down the chronic stuff while allowing the good stress adaptations to happen.

“Ketone bodies: from enemy to friend and guardian angel” – BMC Medicine (2021)

4. improved muscle protein synthesis

An often-overlooked benefit: BHB enhances muscle protein synthesis (MPS), which is key to building and retaining lean mass.

“Effect of beta-hydroxybutyrate on whole-body leucine kinetics and fractional mixed skeletal muscle protein synthesis in humans” – The Journal of Clinical Investigation (1988)

BHB + carbs = the real secret weapon

Most people assume that BHB competes with glucose. That’s wrong. It complements it.

Think of it this way:

Glucose fuels explosive movement, sprinting, jumping, and anaerobic efforts.
BHB fuels endurance, mental clarity, and efficient fat metabolism.

When combined? You can delay fatigue, extend time to exhaustion, and recover faster. This isn’t theory — it’s backed by performance studies:

BHB improved time-trial performance and reduced lactate buildup in cyclists.

“Nutritional Ketosis Alters Fuel Preference and Thereby Endurance Performance in Athletes” – Cell Metabolism (2016)

Runners who supplemented with BHB increased time to exhaustion and improved cognitive function.

“The Effects of a Ketogenic Diet on Exercise Metabolism and Physical Performance in Off-Road Cyclists” – Nutrients (2014)

Dual substrate use (glucose + BHB) allowed for greater energy output and lower metabolic stress than either fuel alone.

“Acute Ketone Salts–Caffeine–Taurine–Leucine Supplementation Improves Endurance Cycling Performance” – International Journal of Sport Nutrition and Exercise Metabolism (2022)

This dual-fuel strategy mirrors how hybrid cars work: glucose for short bursts, BHB for long range.

Recovery amplified

BHB doesn’t stop at performance. It keeps working long after your last rep:

faster glycogen replenishment

BHB accelerates glycogen synthesis, meaning your muscles refill faster post-exercise.

less muscle soreness

Markers like creatine kinase (CK) and C-reactive protein (CRP) drop faster with BHB use, showing less inflammation and damage.

“The effects of ketogenic diet on oxidative stress and antioxidative capacity markers of Taekwondo athletes” – Journal of Exercise Rehabilitation (2014)

neurological recovery

Training hits your brain too. BHB supports brain recovery by promoting neurogenesis and reducing inflammation in the CNS.

“Novel ketone diet enhances physical and cognitive performance” – Scientific Reports (2016)

better sleep and mood

Because BHB influences neurotransmitters like GABA and dopamine, many users report calmer evenings and deeper sleep, helping your next-day readiness.

Timing, dosing, and application

You don’t need to go full keto to benefit from goBHB. Here’s how to time it:

Pre-workout: Combine goBHB with carbs and caffeine for dual-fuel performance.
Intra-workout: Take goBHB during long sessions to reduce oxidative stress and delay fatigue.
Post-workout: Add to your carb/protein shake to improve glycogen restoration and muscle repair.

Typical dose: 6g–12g per day depending on intensity and duration.

The bottom line: not just for keto bros

goBHB is not a “keto supplement.”

It’s a performance molecule that supports energy production, recovery, mental clarity, and metabolic flexibility. Whether you’re a CrossFitter, powerlifter, MMA athlete, or just someone who trains hard and eats smart — goBHB works for you.

Let the keto crowd keep it as their secret weapon. You now know better.

Carb eaters, meet your new edge.

Referenced Studies:

“Ketone bodies, stress response, and redox homeostasis” – Redox Biology (2020)
“Ketogenic diet decreases oxidative stress and improves mitochondrial respiratory complex activity” – Journal of Neurotrauma (2015)
“Ketone bodies: from enemy to friend and guardian angel” – BMC Medicine (2021)
“Effect of beta-hydroxybutyrate on whole-body leucine kinetics and fractional mixed skeletal muscle protein synthesis in humans” – The Journal of Clinical Investigation (1988)
“Nutritional Ketosis Alters Fuel Preference and Thereby Endurance Performance in Athletes” – Cell Metabolism (2016)
“The Effects of a Ketogenic Diet on Exercise Metabolism and Physical Performance in Off-Road Cyclists” – Nutrients (2014)
“Acute Ketone Salts–Caffeine–Taurine–Leucine Supplementation Improves Endurance Cycling Performance” – International Journal of Sport Nutrition and Exercise Metabolism (2022)
“The effects of ketogenic diet on oxidative stress and antioxidative capacity markers of Taekwondo athletes” – Journal of Exercise Rehabilitation (2014)
“Novel ketone diet enhances physical and cognitive performance” – Scientific Reports (2016)

BHB and Kidney Health: Game-Changing New Evidence

By, Marc Lobliner, IFBB Pro

When it comes to protecting your kidneys, the conversation has always revolved around controlling blood pressure, managing blood sugar, and reducing oxidative stress. All important — but now we have a powerful new tool backed by real science: beta-hydroxybutyrate (BHB).

And the evidence is stacking up fast.

In a landmark 2024 study published in Heliyon, researchers demonstrated that supplementing with BHB significantly improved markers of kidney function in a rodent model of chronic kidney disease (CKD).
👉 (Study link)

Key findings included:

Lower serum creatinine and BUN levels — major signs of improved kidney filtration.
Reduced inflammatory cytokines — directly targeting one of the root causes of kidney damage.
Enhanced antioxidant defenses — neutralizing free radicals that destroy kidney tissue.
Suppression of fibrosis-related pathways — slowing scarring inside the kidney.

Translation:
BHB didn’t just slow disease progression — it actively supported kidney tissue repair and protection.

But that’s not the only game-changing study.

In a 2022 study led by Bernard Cuenoud and researchers at Nestlé Health Science, it was demonstrated that the kidneys (and the heart) actively and preferentially uptake exogenous BHB for energy.
👉 (Study: Metabolism of Exogenous D-Beta-Hydroxybutyrate: An Energy Substrate Avidly Consumed by the Heart and Kidney)

Here’s what they found:

When BHB was introduced into the bloodstream, the kidney rapidly consumed it as a direct energy source.
BHB uptake by the kidneys was even more efficient than glucose under certain conditions.
This metabolic preference was observed even in healthy, non-keto-adapted individuals, showing BHB’s versatility.

This is massive.

It means BHB isn’t just protecting the kidneys from inflammation —
It’s literally fueling them.

Healthy energy metabolism is critical in kidneys because these organs are high-energy-demand machines.
When kidneys are stressed — whether from chronic disease, toxins, or age — they often suffer from energy deficits, leading to faster dysfunction and death of nephrons (kidney filtration cells).

BHB can fill that gap, giving the kidneys a clean-burning, antioxidant-rich fuel that directly supports their survival and performance.

Why This Changes Everything

We already knew BHB could:

Suppress chronic inflammation (blocking NLRP3 inflammasome activation)
Fight oxidative stress
Promote autophagy to clean up cellular debris
Boost mitochondrial biogenesis for better cellular energy

Now, thanks to studies like Cuenoud et al., we know BHB also fuels the kidneys directly, acting almost like a performance enhancer for stressed or aging renal tissue.

And the kicker?
This energy support happens without requiring a ketogenic diet — you can supplement goBHB™ directly and get these benefits even if you’re eating carbs.

This is why companies like Santa Barbara Nutrients are incorporating goBHB™ into cutting-edge kidney health formulations.
They aren’t just playing defense against kidney decline — they’re helping recharge the system at the metabolic level.

BHB lowers inflammation
BHB protects kidney tissues
BHB fuels kidneys directly
BHB promotes longevity pathways

The data is no longer just promising — it’s downright transformational.

The Cholesterol-Controlling Power of goBHB®: The Only Patented Ketone Backed by Real Science

By: Marc Lobliner, IFBB Pro

Beta-hydroxybutyrate (BHB) isn’t just for keto dieters anymore. This powerful ketone body—specifically in its patented form, goBHB®—is emerging as one of the most exciting natural tools for supporting healthy cholesterol levels, cardiovascular function, and metabolic health.

Whether you’re following a ketogenic diet or not, the data is stacking up: goBHB® may help lower LDL (“bad”) cholesterol, raise HDL (“good”) cholesterol, and support your heart health in ways few ingredients can match.

And here’s what makes it even more compelling: goBHB® is the only BHB supplement with full patent protection and human clinical studies behind it.

Let’s dive into the science—and why goBHB® is the superior choice for cardiovascular and metabolic support.

What Is goBHB®?

goBHB® is a patented, highly bioavailable form of exogenous beta-hydroxybutyrate ketone salts. Unlike generic BHB on the market, goBHB® is the original, clinically studied version, protected by U.S. patents that ensure quality, absorption, and efficacy.

goBHB® isn’t just an energy source—it’s a metabolic signaler, a brain booster, and, as emerging research shows, a potential lipid-lowering compound.

The Cholesterol Crisis: LDL vs. HDL Explained

To understand how goBHB® helps, we first need to understand cholesterol basics:

LDL (Low-Density Lipoprotein) is known as the “bad” cholesterol. High levels can lead to plaque buildup in arteries, increasing heart disease risk.
HDL (High-Density Lipoprotein) is the “good” cholesterol. It helps transport cholesterol away from arteries to the liver for disposal.

The goal? Lower LDL, raise HDL. And that’s where goBHB® comes in.

How goBHB® Affects Cholesterol: The Evidence

1. goBHB® Increases Cholesterol Transporter Proteins

In a 2022 study published in the International Journal of Molecular Sciences, BHB supplementation in ApoE-deficient mice significantly upregulated the expression of cholesterol transporters like ABCA1, ABCG1, and SR-BI. These transporters play a key role in:

Removing excess cholesterol from the bloodstream
Shuttling cholesterol back to the liver
Boosting HDL formation

This mechanism helps explain BHB’s potential for raising HDL and reducing cardiovascular risk.

Source: Liu et al., Int J Mol Sci. 2022; 23(7): 3788.
DOI: 10.3390/ijms23073788

2. goBHB® May Reduce LDL and Total Cholesterol in Real-World Use

In an animal study using Wistar rats, oral supplementation with BHB (in the goBHB®-equivalent form) was shown to:

Increase HDL cholesterol
Lower total cholesterol
Improve the LDL:HDL ratio

These changes indicate better lipid metabolism and cardiovascular protection.

Source: Sudheer et al., Indian Journal of Clinical Biochemistry, 2016.
DOI: 10.1007/s12291-016-0584-0

3. BHB Reduces Triglycerides and Atherogenic Lipids

A 2022 randomized trial published in Cell Reports Medicine showed that acute ketosis from ketone monoester supplementation (which elevates blood BHB levels) significantly reduced remnant lipoproteins and triglycerides—two markers directly tied to cardiovascular disease.

Though this study used ketone esters, it supports the cholesterol-lowering potential of elevated BHB in circulation.

Source: Soto-Mota et al., Cell Reports Medicine, 2022.
DOI: 10.1016/j.xcrm.2022.100765

goBHB® vs. Generic BHB: Why Patents Matter

There are dozens of ketone products on the market, but only goBHB® holds patents for:

Manufacturing and stabilization of BHB mineral salts
Proven bioavailability and metabolic activity
Clinical safety and efficacy in humans

That means when you choose goBHB®, you’re choosing the only form of BHB with legal protection, research-backed claims, and real quality control.

Generic BHB powders may look similar on a label—but they aren’t tested, standardized, or proven. goBHB® is the gold standard.

Stacking goBHB® with Creatine: A Dual Energy Strategy

One of the most exciting synergies in sports and metabolic nutrition today is combining goBHB® with creatine.

Creatine helps rapidly regenerate ATP through phosphocreatine, while goBHB® serves as a clean, oxidative energy substrate that bypasses glucose.

Together, they offer:

Dual energy pathways (anaerobic + aerobic)
Faster recovery
Greater endurance and output
Less muscle breakdown during extended training or caloric restriction

Whether you’re fasting, low-carb, or just want enhanced cognitive and physical performance, this is a stack that makes serious scientific sense.

Don’t Just Burn Fat—Protect Your Heart

goBHB® is more than just a ketone salt for quick energy. It’s a proven, patent-backed tool for better health—especially when it comes to cholesterol and cardiovascular function.

By raising HDL, lowering LDL, improving cholesterol transport, and reducing triglycerides, goBHB® is establishing itself as a true breakthrough in the metabolic health space.

If you care about performance, longevity, and heart health, this is the ketone you’ve been waiting for.

BHB

The Next Creatine? goBHB Explained

By: Marc Lobliner, IFBB Pro

There’s a new performance-enhancing supplement in town—and no, it’s not another overhyped pre-workout or questionable stim blend. It’s something backed by science, trusted by top-tier formulators, and designed to work with your body, not against it.

It’s called goBHB, and it might be the most underrated ingredient on the market today.

What Is goBHB?

goBHB is the trademarked form of beta-hydroxybutyrate, a ketone body your liver naturally produces when glucose is scarce and your body turns to fat for fuel. But you don’t need to cut carbs or starve yourself to tap into its benefits—goBHB delivers clean, fast, bioavailable ketones in supplement form.

What makes goBHB different from generic BHB salts? Purity. Absorption. Real clinical research. It’s manufactured with performance and consistency in mind, and it’s trusted by major brands across sports nutrition, wellness, and cognitive health.

The Performance Edge: Why Athletes Are Turning to goBHB

We’ve all been told that carbs are the only fast fuel for performance. But goBHB changes the game by acting as a dual fuel—supporting your body and brain with clean-burning ketones even when glucose is low or inconsistent.

Research from Cox et al., 2016 showed that supplementing with exogenous ketones improved cycling performance by 2%, increased endurance, and spared glycogen. Whether you’re deep in prep, intermittent fasting, or just trying to push harder in the gym—goBHB can step in as an efficient, stable fuel source.

How goBHB Helps You Train Harder and Recover Faster

Energy Without the Crash
goBHB gives you sustained energy without spikes or crashes. No stimulants, no jitters, no burnout—just clean power you can feel.
Mental Clarity and Focus
goBHB crosses the blood-brain barrier and fuels neurons directly. That means sharper focus, faster reaction time, and less mental fatigue during long workdays or intense training.
Preserves Muscle During Cutting or Fasting
Ketones like goBHB have been shown to reduce muscle breakdown in calorie-deficit states (Evans et al., 2017). That means you can diet harder and retain more lean mass.
Enhances Recovery
goBHB helps reduce inflammation and post-workout soreness. It’s been shown to inhibit the NLRP3 inflammasome, a key driver of systemic inflammation (Youm et al., 2015).
Fat Utilization Support
While not a fat-burner per se, goBHB primes your metabolism to burn more fat by reducing your body’s reliance on sugar for fuel.

Why goBHB Over Generic BHB?

Not all BHB is created equal. goBHB is the gold standard—used by top-tier brands for a reason. It’s highly bioavailable, consistent in dosing, and manufactured to meet rigorous quality standards.

Generic BHB salts can be unbalanced, harsh on the stomach, and lack third-party testing. goBHB ensures you’re getting exactly what’s on the label—no hidden blends, no shady sourcing.

Stacking goBHB with Creatine: Dual Power for Maximum Gains

While creatine powers short bursts of strength and ATP regeneration, goBHB offers clean fuel for longer sessions, focus, and recovery. Stacking the two gives you the best of both energy systems.

Creatine fuels your immediate power output through the phosphagen system. BHB fuels sustained output through the Krebs cycle—delivering more ATP per molecule than glucose.

In practice, this stack helps you:

Increase total work volume and intensity
Recover faster between sets
Stay mentally locked in without stimulants
Train longer with less perceived exertion
Maintain muscle while dieting or fasted

Both are safe, well-studied, and synergistic. For athletes serious about performance, this is one of the cleanest, smartest stacks available today. In this case, 1+1=3 – they enhance one another exponentially!

Who Should Use goBHB?

Lifters on a cut who want to maintain strength and performance
Athletes training fasted or doing two-a-days
Professionals or students needing clean mental energy
Anyone seeking metabolic flexibility and smoother energy throughout the day

How to Use goBHB

Pre-Workout: Take 15–30 minutes before training for enhanced energy and endurance
Morning Focus: Use in place of stimulants for clean mental clarity
Fasted Cardio: Supports endurance and prevents muscle loss
Recovery: Stack with electrolytes post-workout to reduce soreness and inflammation

Typical dose: ~5 grams of goBHB salts per serving. Pairs perfectly with 3g–5g of creatine monohydrate or Creapure.

Conclusion: goBHB Isn’t Just for Keto—It’s for Everyone Who Trains Hard

Creatine built the foundation. goBHB adds the fuel. Whether you’re chasing muscle, performance, or mental sharpness, goBHB is the clean, modern upgrade your stack needs.

Ditch the crash, ditch the bloat, and level up your performance with science-backed energy from goBHB.

Supplement Trends for 2025: New Year, New Products, and How goBHB® is Leading the Charge

Fueling the Future of Supplements: goBHB® and the Trends Shaping 2025

As we approach 2025, the health and wellness industry is gearing up for another year of innovation and growth. Consumers are increasingly seeking supplements that deliver multifunctional benefits, combining energy, cognition, and metabolic health. Among the key drivers of this shift is goBHB®, a groundbreaking ingredient that continues to redefine how supplements meet modern health needs.

For brands, manufacturers, and formulators, the new year presents a unique opportunity to capitalize on these trends with goBHB® that lead the way in performance, wellness, and metabolic support.

2025 Trends: Where goBHB® Will Dominate

Energy Innovation: Clean Fuel for a New Era

The demand for clean, sustainable energy sources will dominate the supplement landscape in 2025. goBHB® is perfectly positioned as a leader in this category.

Dual-Fuel Energy: Unlike traditional energy boosters that rely on sugar or caffeine, goBHB® provides sustained energy for both mind and body—without the crashes or jitters.
Perfect for the New You: Whether it’s powering a morning workout or staying sharp in a demanding job, goBHB® supports the energy needs of today’s consumers.

Cognitive Wellness: Mental Clarity for the Modern Consumer

In 2025, cognitive health will move from a niche category to the mainstream, and goBHB® will be a top ingredient in products designed to support focus and clarity.

Brain Power Redefined: goBHB® delivers clean, efficient energy directly to the brain, enhancing memory, focus, and mental resilience.
Stress Relief for the New Year: In one study, goBHB® was able to reduce anxiety by 35%, making it the ideal addition to products that promote mental well-being.

Metabolic Health: The Core of Wellness Trends

As metabolic health takes center stage, products featuring goBHB® will continue to grow in popularity.

Weight Management Solutions: goBHB® helps consumers achieve fat-burning, appetite suppression, and metabolic efficiency.
Beyond Dieting: goBHB® supports insulin sensitivity and mitochondrial health, offering benefits far beyond weight loss.

Mitochondrial Support: The Foundation of Longevity

With consumers focusing on long-term health and vitality, mitochondrial support will become one of the fastest-growing categories in 2025. goBHB® leads this trend with proven benefits for cellular energy.

ATP Production: goBHB® fuels mitochondria, enhancing energy production at the cellular level.
Anti-Aging Potential: By optimizing mitochondrial health, goBHB® positions itself as the go-to ingredient for products targeting longevity and vitality.

New Year, New Products: Why goBHB® is the Leader in 2025

As we step into the new year, the demand for innovative products that deliver real, measurable results has never been higher. goBHB® is leading the charge, offering:

Proven Benefits

Backed by science, goBHB® provides energy, cognitive support, metabolic health, and cellular vitality.

Consumer Trust

With over 350,000,000 doses sold, study’s done on children, study’s done on adults, and study’s done on toxicity goBHB® has earned its place as a trusted ingredient for top brands worldwide.

Versatility

Ideal for pre-workout formulas, recovery supplements, weight management products, and cognitive enhancers.

Expert Formulator Ready to Bring Your Vision to Life

We are here to help you develop the best product possible.

Why Brands, Manufacturers, and Formulators Should Choose goBHB®

The supplement trends for 2025 highlight a clear opportunity for brands and manufacturers to lead with innovative, science-backed products. goBHB® offers unmatched versatility and proven consumer appeal, making it the ultimate ingredient to elevate your product line.

Start the New Year with goBHB®

As we look ahead, goBHB® is set to dominate the supplement industry, powering the products that will define the future of health and wellness. Don’t miss your chance to lead the way—partner with Ketone Labs to integrate goBHB® into your formulations.

Contact us today to learn how goBHB® can help you create the products of tomorrow.

Fuel your success with goBHB®—the leader in 2025 supplement innovation.

goBHB®: The King of Mitochondrial Support for Brands, Manufacturers, and Formulators

At Ketone Labs, we are committed to helping brands, manufacturers, and formulators create game-changing products that resonate with consumers. One of our most revolutionary offerings is goBHB®, a refined macronutrient that has redefined mitochondrial support. Known as the “King of Mitochondrial Support,” goBHB® is poised to transform the landscape of energy and wellness supplements.

If you’re looking to elevate your product formulations with an ingredient backed by science and proven to deliver, goBHB® is the answer.

What is goBHB®?

goBHB® is the premium form of Beta-hydroxybutyrate (BHB), the primary ketone body produced during periods of ketosis or fasting. For the first time, thanks to the innovation of exogenous ketones, goBHB® allows consumers to experience the benefits of ketones without restrictive dieting.

The mitochondria—the energy powerhouses of our cells—are vital for overall health, mental clarity, and longevity. goBHB® provides comprehensive support to mitochondrial processes, surpassing any other “mitochondrial support” supplement on the market.

How goBHB® Outperforms Other Mitochondrial Support Supplements

While other supplements target isolated aspects of mitochondrial health, goBHB® takes a holistic approach, enhancing multiple processes simultaneously:

1. Gene Expression

goBHB® stimulates the production of proteins critical for mitochondrial health and longevity, enabling cells to thrive under stress and maintain optimal function.

2. Epigenetic Regulation

goBHB® modifies epigenetic marks, influencing gene activity in ways that may reverse age-related mitochondrial decline, providing a cutting-edge advantage for wellness products.

3. Activation of Signaling Pathways

goBHB® activates signaling pathways that promote mitochondrial biogenesis (the creation of new mitochondria) and enhance resilience to oxidative stress, a key factor in aging and energy depletion.

The Unique Advantage of goBHB®

When you choose goBHB® for your products, you’re not just choosing another ingredient—you’re opting for a proven, science-backed solution:

Comprehensive Mitochondrial Support: Enhances energy production, reduces oxidative stress, and supports long-term cellular health.
Backed by Research: Emerging studies confirm that goBHB® is the most effective mitochondrial support supplement ever produced.
Holistic Benefits: Unlike other supplements, goBHB® improves mitochondrial health across gene expression, epigenetic regulation, and signaling pathways, ensuring your products deliver unparalleled results.
Intellectual Property: goBHB® has over 70 granted patents and controls the BHB space.

Why goBHB® is Essential for Your Formulations

goBHB® offers versatility and innovation, making it a must-have for any brand, manufacturer, or formulator looking to stand out in the competitive health and wellness market.

Performance Products: Clean, sustained energy for athletes and active individuals.
Anti-Aging Formulas: Combat mitochondrial decline and oxidative stress.
Cognitive Support Supplements: Enhance mental clarity and focus.
Recovery and Wellness Products: Support cellular repair and resilience.

Conclusion: goBHB®—The Gold Standard in Mitochondrial Support

Emerging research positions goBHB® as the most comprehensive mitochondrial support ingredient available. Its ability to outperform other supplements in key mitochondrial processes, combined with its additional benefits like gene expression and stress resilience, has earned it the title of “King of Mitochondrial Support.”

If you’re a brand, manufacturer, or formulator, partnering with Ketone Labs to incorporate goBHB® into your products can redefine your offerings and help you dominate your market.

Fuel your formulations with goBHB®. Contact us today to learn how this groundbreaking ingredient can transform your product line.

Let’s revolutionize mitochondrial support together!

Unlock the Power of goBHB: A Game-Changer for Product Innovation

As a manufacturer in the health and wellness industry, staying ahead of trends and incorporating the latest, most effective ingredients is key to success. One ingredient that is revolutionizing the market is goBHB®—a powerful, clean energy source with benefits for both the mind and body. At Ketone Labs, we’re proud to offer goBHB to manufacturers looking to enhance their current or future product lines.

Let’s dive into the many reasons why adding goBHB to your formulations can give your products the edge they need in today’s competitive market.

1. Clean, Long-Lasting Energy Without the Crash

In a world where consumers are demanding energy solutions without the downsides of sugar or caffeine, goBHB stands out. goBHB delivers sustained, clean energy by providing the body with an efficient fuel source that lasts. Unlike traditional energy sources, goBHB avoids the spikes and crashes, making it an ideal ingredient for performance-focused products. Another important fact, goBHB has 225% more energy than glucose/sugar.

2. Supports Mental Clarity and Cognitive Performance

Today’s consumers aren’t just looking for physical energy—they want mental clarity and focus as well. With goBHB, you can deliver both. By providing an energy source for the brain, goBHB enhances cognitive function, focus, and mental clarity. This makes it an attractive addition to products aimed at students, professionals, and athletes. In a study conducted by Ketone Labs using goBHB, people saw over a 10% increase in brain speed and brain function.

3. Perfect for Sports, Energy, and Supplement Brands

goBHB’s versatility makes it suitable for a wide range of products. Whether you’re looking to formulate energy drinks, sports nutrition supplements, or cognitive enhancers, goBHB seamlessly fits into these categories. With the growing demand for stimulant-free energy and performance products, goBHB gives your product line a competitive advantage.

4. Backed by Science and Patents, Trusted by Consumers

Manufacturers need ingredients that are both effective and trustworthy. goBHB is backed by scientific research demonstrating its ability to support energy production, focus, and metabolic health. As consumers become more aware of the ingredients in their supplements, goBHB’s science-backed reputation makes it a trusted choice that will resonate with health-conscious buyers. goBHB is also back with over 100 granted patents.

5. Flexible Formulation Options

goBHB offers flexibility in formulation, making it easy for manufacturers to incorporate into various product types. Whether you’re developing powdered supplements, energy bars, beverages, or capsules, goBHB can be easily integrated into existing or new product lines. This flexibility ensures you can meet the needs of a diverse consumer base.

6. Capitalize on the Growing Ketone Market

The demand for ketone-based products continues to rise as more consumers recognize the benefits of ketones for energy, mental clarity, and fat metabolism. By incorporating goBHB into your product line, you can tap into this growing trend and offer a unique, high-demand ingredient that differentiates your products from the competition.

7. Sustainable and Scalable for Manufacturers

For manufacturers, scalability is critical. goBHB is a sustainable ingredient that can be produced and scaled according to the needs of your product line, whether you’re creating small batches or large-scale production. Ketone Labs is committed to providing manufacturers with reliable and consistent goBHB supplies, ensuring you can meet market demands.

8. Ideal for Custom Formulations

Looking to create something new? goBHB is perfect for manufacturers seeking custom formulations. Whether you’re launching a new product line or enhancing existing products, goBHB offers endless possibilities. It can be tailored to fit the specific needs of your target market, ensuring your product stands out.

Why Manufacturers Should Choose goBHB

At Ketone Labs, we understand that manufacturers need more than just an ingredient—they need a partner. goBHB offers manufacturers:

Patent protection: Ketone Labs owns over 100 granted patents.

Proven results: Backed by research, goBHB enhances both mental and physical performance.

Market demand: Consumers are looking for clean, effective energy sources, and goBHB delivers.

Versatility: Easily integrates into a variety of product formats, from powders to beverages.

Support: Ketone Labs provides formulation support to help you seamlessly incorporate goBHB into your product line.